The Agency Montreal needed a website that felt as polished and personality-driven as the brand itself while serving both English- and French-speaking audiences in the same local market. I took on the project through LYF Marketing. Because the site’s core audience is in Montreal, I used a single root domain with language-specific subdirectories rather than separate domains or subdomains. French content was served at the root, while English pages were organized under /en/, with hreflang tags helping search engines understand the relationship between the two language versions and serve the appropriate page to users.

I redesigned the site with a stronger visual direction, using bold layouts, video, and listing data to create a more editorial experience that felt connected to the Montreal market. The finished site feels brighter, more confident, and more aligned with both The Agency’s global brand and the local Montreal market. It gives visitors a clearer sense of the team, the city, and the homes they represent, while making it easier to explore active listings and connect with the brokerage.