Projects from $3,000 USD

web design & development

White label web design and development for agencies, built in Webflow, WordPress or Shopify. I can build from your Figma files or take a site from design through launch, delivered under your agency's name.

Aliya Conrad working at her desk
Laptop open on a desk during an SEO content session

the details

Most agencies hit a point where they've sold more websites than their team can build. Hiring another developer is a big commitment when projects come in waves, and the freelancers you find on short notice don't always know SEO, so pages go live without the structure, speed or tracking your clients are paying for.

Platforms add another layer. A client might need Shopify when your team works in WordPress, or want Webflow so they can edit the site themselves. Turning that work down means losing the project, and taking it on without the right experience usually means slow builds and a long list of fixes after launch.

I work as an extension of your team. If you have designs, I build from your Figma files and match them closely across desktop, tablet and mobile. If you need design too, I can take the site from wireframes through launch while your team stays the point of contact with the client.

Every build is set up for search from the start, with a clean page structure, on-page SEO, schema where it helps, fast load times, redirects from the old site and analytics in place before launch. Because I also work on SEO and content, I build pages the way search engines and AI tools need to read them, so your client doesn't need a cleanup project a few months later.

At handoff, your client gets a CMS that's easy to update, along with docs and training videos. Everything goes out under your agency's name, and NDAs and non-solicits are welcome.

  • Design, development, or both
  • Builds from your Figma files, or design from scratch
  • Webflow, WordPress or Shopify
  • Responsive layouts for desktop, tablet and mobile
  • CMS setup so your client can edit their own content
  • On-page SEO, schema and redirects from the old site
  • Performance and accessibility checks before launch
  • Analytics and Search Console setup
  • Handoff docs and training videos for your client
  • White-label delivery: your brand, your client relationship
  • NDAs and non-solicit welcome

Projects start at $3,000 USD and are priced per project based on scope, from single landing pages to full site builds and migrations.

what to expect

01
scope & quote

You send over the brief, designs or sitemap, and I come back with a fixed quote, a timeline and milestones. We also agree on how client-facing I'll be before anything starts.

02
design or setup

If design is included, I start with wireframes and a homepage design for approval. If you have Figma files, I review them, flag anything that needs a decision and set up the CMS structure.

03
build & review

I build the site on a staging link, responsive across devices and set up for search, and you review it as it comes together. Your team stays the main point of contact with the client throughout.

04
launch & handoff

I handle redirects, analytics and the launch itself, then hand over docs and training videos for your client. If they need updates or ongoing SEO after launch, I can stay on.

Coffee and a laptop at the Conrad Studio desk

is it a fit?

Agencies that have more website projects than developers, need someone who can build on a platform outside their usual stack, or want SEO built into the sites they deliver. It works well for marketing and SEO agencies that sell websites without an in-house developer, and for design studios that need a reliable builder for their Figma files.

not a fit if

It's probably not the right fit if you need a large team for an enterprise build with complex custom applications, or if you're looking for the lowest hourly rate rather than a finished, search-ready site. If your client only needs content, writing & editing is a better place to start.

Working with meHiring a developerFreelance marketplace
Who does the workMe, from design and development through launchYour new hire, once they're hired and up to speedWhoever you find, and quality varies from one to the next
Getting startedUsually within a few weeks of agreeing on scopeMonths to hire and onboardOften quick, but vetting takes time
CostProjects from $3,000 USDA full salary plus benefits, whether or not projects come inLower rates, but fixes after launch add up
SEO and AI searchBuilt in: page structure, schema, speed, redirects and trackingDepends on their backgroundOften left out unless you spell it out
PlatformsWebflow, WordPress and ShopifyUsually one or twoDepends on the freelancer
White labelDelivered under your agency's name, with NDAs welcomePart of your teamNot always, so it's worth checking up front

Projects from $3,000 USD

Projects start at $3,000 USD and are quoted per project, based on the number of pages and templates, the platform, any integrations and whether design is included. You'll get a fixed quote with milestones before anything starts, and we'll agree on payment terms in the proposal.

Canadian agencies can be billed in CAD.

Can you build from our designers' Figma files?

Yes. I build from Figma files regularly and match them closely across desktop, tablet and mobile. If something in a design won't work well on the platform or for search, I'll point it out with a suggested fix before I build it.

Is SEO included in the build?

Yes. Every build includes on-page SEO, a clean heading and page structure, schema where it helps, redirects from the old site, and analytics and Search Console setup. If your client needs keyword research or new content as part of the project, I can scope that in too.

Which platforms do you build on?

Webflow, WordPress and Shopify. I can build from your team's Figma files, or handle design and development from scratch. Every build includes responsive layouts, CMS setup, on-page SEO, and handoff docs and training for your client.

Can you work with our clients directly?

Yes, or I can stay completely behind the scenes. Some agencies want me on client calls as part of their team, and others want everything to go out under their name. I'm happy to do either, and we'll agree on how hands-on I am before we start.

Do you sign NDAs and non-solicits?

Yes. I'm happy to sign both before we start, and I won't approach your clients directly, during the work or after it.