A clearer path to climate action
A clearer path to climate action
Growth Website
Blue Green Planet Project
The Project
Making a complex mission easier to understand
Blue Green Planet Project does meaningful work across forest restoration, tree planting and Indigenous partnerships. Their site needed to bring all of that together in a way that felt clear, trustworthy, and easy to act on. While their old site told parts of their story, it did not make the next step clear enough, especially for individual donors who wanted to support the work directly.
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The Results
Turning impact into a clearer story
The new site gives visitors a simple path through the work: what BGPP does, where trees are being planted, how projects are verified, and how people or businesses can get involved. The result is a grounded, action-led website that makes their impact easier to understand and easier to support.
Before
After
